Bvlgari’s ad copy talks about sparkling citrus and the excitement of boat ride on the Mediterranean.

The bergamot on top has some nice sunny herbal lime sweetness–but it quickly ebbs to orange flower and watery musk on the skin, and completely sails away in half an hour.

For that price I was expecting a bottle of Asti and a day trip on a yacht, and instead I got a lemon lolly and a Sea-Doo run around the nearest buoy.

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This recent hit from Italy is a lot of fun.