Demeter Fragrance Library’s Bubblegum is the best pure pop out there–exactly what it says it is, the way it should be–cheap, sweet and fun.

Yes, Fracas‘s smutty fabulousness is amazing, and several niche brands have a highbrow interpretation (Bubblegum Chic by Heeley and Bel Rebel’s Bubble Gum are nice) but for a moment of uncomplicated selfish joy, go with this one.

Sugar, spun with cloves and wintergreen, and a tiny hit of synthetic musk just to keep it soft, and that’s all.
For anyone of any age.
Lasts a loud hour or two on skin with a bit of sticky residue, and hard to get out of clothes.

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I got Covid again this summer.
The flu symptoms lasted only a week or so, but the sinus fuckery is still ongoing–sometimes plain tapwater can smell like garlic mush, and milk will smell like fuzzy marmalade, and I lose all confidence in my nose–but then I have days where everything is crystal sharp and exactly as it should be.

Today has been lovely–crisp cool autumn with no allergens or humidity–so I’m sniffing all the things.